EST. 2009

showing posts filed under: Loewe
Showing posts with label Loewe. Show all posts

April 19, 2012

That Girl With The Crown Tattoo


MADE "OFFICIAL SUPPLIER TO THE SPANISH CROWN" IN 1905, Loewe had since reigned as the epitome of Spanish luxury fashion, preserving its heritage through fine products and elegant campaigns. Though classic, the fashion house does away with stereotypes, employing for various lines, creative new interpretations of what it means to be luxurious.

For the current Oro Collection campaign, Loewe adopts an edgy new attitude. Younger, hipper models sport t-shirts, tattoos, shaved heads and piercing alongside Loewe's signature handbags and luggage.

Here, one defining look for the campaign. Could this be Loewe's own Lisbeth Salander?

Loewe Oro Collection 2012, www.loewe.com

June 22, 2011

Those Bolsos de Loewe

A LITTLE ODE TO TONIGHT'S SHARE of Spanish festivities sprinkled all about the shopping center we met at for, yes, tapas. Or should this be an ode to Germany?

Since our trip to Barcelona earlier in the year, I've seriously been materially infatuated by Loewe's super proper, super structured handbags. Such perfectly respectable models you can picture yourself still sporting when you're 50, thinking to your glamorously mature self: ah, I've had you all my life.

Born in Madrid in 1846, Loewe came about after German craftsman Enrique Loewe Roessberg joined with Madrillian leather artisans to grow the name that would become purveyor to the royal crown. Over a century later, after numerous expansions and takeovers, Loewe has grown to become Spain's foremost luxury brand, famed for its iconic Amazona handbag and, well, a name we're never quite confident enough to pronounce.

So how do you say it? The Spanish way? Or the German way?

Loewe Bolsos Amazona and Loewe Bolsos Ame, www.loewe.com
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